WeAreNotaTypicalMarketingAgency.WeAreaRevenueSolutionforHotels.
Torismo exists because the hospitality industry needed a team who understands hotel economics, OTA dynamics, and direct booking psychology and not a generalist agency recycling tactics from other industries.
The Real Problem in Hospitality Marketing
Most hotels are trapped in a cycle: pay 15–25% commission to OTAs, work with generic agencies who don't understand seasonality or booking psychology, execute disconnected tactics that don't compound, and watch margins shrink year after year. The problem isn't lack of effort and it's lack of specialized expertise.
Torismo was built to solve this. We don't treat hotels like any other client. We understand rate parity, review velocity, booking windows, and the structural challenges of competing against platforms with billion-dollar marketing budgets. We exist to give hotels a fighting chance and through systems, not tactics.
Who We Are and Who We Are Not
Clarity matters. Here's where we stand.
Who We Are
- Tourism-only specialists and we work exclusively with hotels, riads, and resorts
- Revenue-focused specialists and we measure success by your direct booking growth
- System builders and we create interconnected solutions, not isolated campaigns
- Long-term thinkers and we compound results over months and years, not weeks
Who We Are Not
- Generic agencies serving every industry with recycled strategies
- SaaS tools or booking platforms charging subscription fees
- Task executors who disappear after delivering a project
- Agencies optimizing for awards instead of your bottom line
How We Think About Growth
These principles guide every decision we make for your hotel.
Systems Over Tactics
A single Instagram post won't change your revenue. A coordinated content strategy, paired with ads, SEO, and reputation management, will. We build systems where each piece amplifies the others.
Data Over Assumptions
We don't guess. Every recommendation is backed by analytics, competitor research, and booking data. We track what matters: conversion rates, cost per acquisition, and direct booking ratios.
Long-Term Growth Over Quick Wins
Real revenue growth compounds. We optimize for sustainable results that improve month over month, not vanity metrics that look good in a single report.
Integration Over Isolation
Your website, social media, ads, and reputation aren't separate channels and they're parts of one revenue engine. We coordinate them to work as a unified system.
How We Work With Hotels
We don't sell isolated services. We integrate into your business.
When you work with Torismo, we become an extension of your team. We don't just execute campaigns and we align every marketing decision with your revenue goals. We think about your occupancy rate, your seasonality, your competitive set, and your long-term positioning. This isn't a vendor relationship. It's a collaboration built on shared success.
This philosophy is why we built the Torismo System and a coordinated approach where website optimization, content strategy, paid advertising, and reputation management work together to maximize your direct bookings. No silos. No disconnected tactics. Just one integrated growth engine.
What Drives Us
These aren't buzzwords. They're commitments.
Accountability
We track everything. You see exactly what's working, what's not, and what we're optimizing. No hiding behind vague reports or jargon.
Clarity
Marketing doesn't need to be complicated. We explain our strategy in plain language, show you the data, and make sure you understand why we're doing what we're doing.
Specialization
We only work with hotels. This singular focus makes us better at solving hospitality-specific problems than any generalist agency ever could.
Long-Term Thinking
We're not interested in quick wins that don't last. We build systems designed to compound results over time, creating sustainable growth for your property.
Revenue Alignment
We don't optimize for likes, impressions, or traffic. We optimize for direct bookings, revenue growth, and reduced OTA dependency and the metrics that actually matter to your business.
Deep Integration
We don't work from the sidelines. We integrate into your business, understanding your specific operations, seasonality, and staff capability to ensure our systems work in the real world, not just on paper.
Your Bookings. Your Revenue. Your Control.
Stop giving away margins to OTAs. Let's build a direct booking system that puts you in control.